I have a list of plugins you could use that could give incentive for players to play daily or more often, therefore increasing server population. These are what I have in mind:
A lottery plugin. I noticed that when we held a lottery event a few days ago it was fairly successful. You could host a lottery event every week, like Sunday Lottery Day or something.
https://www.spigotmc.org/resources/lottery.44223/
A Daily loot box. This would give players a reason to log in once a day to see what they get. Im pretty sure you can customize what items are in the loot box.
https://www.spigotmc.org/resources/daily-lootbox.52789/
Slot Machines! Another fun gambling game to engage players.
https://www.spigotmc.org/resources/slot-machine.22023/
Pets! Thats right, you can have adorable, or not so adorable pets in minecraft with this plugin. I believe you can train your pet like pokemon and have them learn certain traits and level up. You can have an adorable pig, or bat, or spider following you around with this
https://www.spigotmc.org/resources/mypet.12725/
And this is more of a minigame but still looks fun: Bingo!
https://www.spigotmc.org/resources/bingo-lite.55351/
These are just some suggestions, and you might find plugins that are similar to the ones I've listed that may work better for your server.
A lottery plugin. I noticed that when we held a lottery event a few days ago it was fairly successful. You could host a lottery event every week, like Sunday Lottery Day or something.
https://www.spigotmc.org/resources/lottery.44223/
A Daily loot box. This would give players a reason to log in once a day to see what they get. Im pretty sure you can customize what items are in the loot box.
https://www.spigotmc.org/resources/daily-lootbox.52789/
Slot Machines! Another fun gambling game to engage players.
https://www.spigotmc.org/resources/slot-machine.22023/
Pets! Thats right, you can have adorable, or not so adorable pets in minecraft with this plugin. I believe you can train your pet like pokemon and have them learn certain traits and level up. You can have an adorable pig, or bat, or spider following you around with this
https://www.spigotmc.org/resources/mypet.12725/
And this is more of a minigame but still looks fun: Bingo!
https://www.spigotmc.org/resources/bingo-lite.55351/
These are just some suggestions, and you might find plugins that are similar to the ones I've listed that may work better for your server.